Sheryl Crow for Mercedes-Benz

The 'House of BlueTec' was a US press event during the NY motorshow for Mercedes-Benz and their newest BlueTec Diesel cars. When Sheryl Crow was confirmed as the headliner we turned the location into a New York style rhythm & blues lounge with concert stage and high-tec displays of the newest Diesels.

Then overnight the studio was reset for an exclusive preview of the AMG 'Black Series' SL sports car. With only eight hours for the transition from blues to modern lunch the team handled it perfectly. OSK Communications of Germany was the lead agency with Martin and his proven team producing and directing the show.